#KalahariCraftChallenge

How to Win the Kalahari Craft Challenge

You don’t need fancy gear or editing skills. If you can film on your phone, you can enter. 🏉

🎵 TIP: Audio & Music

Use original audio or royalty-free music only. Avoid copyright issues — even if it’s trending audio on TikTok.

STEP 1

How to Film Your Entry

You don’t need fancy gear or editing skills. If you can film on your phone, you can enter.

Option 1 — Use Instagram or TikTok

The simplest way to enter is to film directly inside the app: open Instagram or TikTok, film your video, trim and edit using the built-in tools, then post and tag @Kalahari.

Option 2 — Use CapCut

Want more control? CapCut is free on mobile or desktop, makes it easy to trim clips and add text, and gives you more editing power. There are fantastic CapCut tutorials on YouTube to help you get the most out of it.

STEP 2

What Makes a Great Entry

Tell your story

Tell us why you bought your KK unit.

Show it in action

Close-ups of the equipment doing its thing.

Keep it real

Authentic and honest always wins.

Taste on camera

Taste the results on camera — let us see that reaction.

Film in 2K

High quality 2K resolution on your smartphone.

STEP 3

What Wins 🏆

Five proven formats that grab attention. Tap the examples for inspiration.

A.

Problem → Solution

“I couldn’t find proper biltong… now I make my own.”

C.

Satisfaction

Cutting into perfect biltong with a slicer

D.

Lifestyle

Braai / family / friends. Or someone trying biltong for the very first time.

E.

Instructional

How biltong is made, featuring your Kalahari KK unit.

STEP 4

Increase Your Chances 📈

We’ll be looking out for videos which get the most views. The best-performing videos on socials will get in the top 10. It might not be the only way — but it’s a great start!

Post It

Post your video on Instagram or TikTok.

Get Likes

Rack up likes from your audience.

Get Views

Lots of views = a top-10 shot.

STEP 5

Submit Your Entry

Post + tag @Kalahari  •  Use #KalahariCraftChallenge
— OR —
Upload directly using the button below.

STEP 6

Made the Final 10? 🎬

If you’re one of the final 10 videos picked by our team, now is your time to get out there and promote it! We’re leaving it up to the community to pick the final winner — so share your video with everyone you know and get the votes you need to take home the golden tickets.

Ready to Roll? 🎥

Grab your phone, fire up your KK unit, and show us your craft.

© Kalahari Khabu • #KalahariCraftChallenge

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